This study explores how Chinese riders game the algorithm-mediated governing system of food delivery service platforms and how they mobilize WeChat to build solidarity networks to assist each other and better cope with the platform economy. We rely on 12 interviews with Chinese riders from 4 platforms (Meituan, Eleme, SF Express and Flash EX) in 5 cities, and draw on a 4-month online observation of 7 private WeChat groups. The article provides a detailed account of the gamification ranking and competition techniques employed by delivery platforms to drive the riders to achieve efficiency and productivity gains. Then, it critically explores how Chinese riders adapt and react to the algorithmic systems that govern their work by setting up private WeChat groups and developing everyday practices of resilience and resistance. This study demonstrates that Chinese riders working for food delivery platforms incessantly create a complex repertoire of tactics and develop hidden transcripts to resist the algorithmic control of digital platforms.
Questo studio esplora il modo in cui i rider cinesi aggirano il sistema di governo mediato dagli algoritmi delle piattaforme di servizi di consegna di cibo e come mobilitano WeChat per costruire reti di solidarietà per aiutarsi a vicenda e affrontare meglio l'economia delle piattaforme. L'articolo si basa su 12 interviste a rider cinesi di 4 piattaforme di food delivery (Meituan, Eleme, SF Express e Flash EX) in 5 città e su un'osservazione online di 4 mesi di 7 gruppi WeChat privati. L'articolo fornisce un resoconto dettagliato delle tecniche di gamification e di competizione impiegate dalle piattaforme di consegna per spingere i rider a ottenere incrementi di efficienza e produttività. Poi, esplora criticamente come i rider cinesi si adattano e reagiscono ai sistemi algoritmici che governano il loro lavoro, creando gruppi WeChat privati e sviluppando pratiche quotidiane di resilienza e resistenza. Questo studio dimostra che i rider cinesi che lavorano per le piattaforme di consegna di cibo creano incessantemente un complesso repertorio di tattiche e sviluppano trascrizioni nascoste per resistere al controllo algoritmico delle piattaforme digitali.
Zizheng, Y.u., Treré, E., Bonini, T. (2022). The emergence of algorithmic solidarity: unveiling mutual aid practices and resistance among Chinese delivery workers. MEDIA INTERNATIONAL AUSTRALIA, INCORPORATING CULTURE & POLICY, 183(1), 107-123 [10.1177/1329878X221074793].
The emergence of algorithmic solidarity: unveiling mutual aid practices and resistance among Chinese delivery workers
Bonini, Tiziano
2022-01-01
Abstract
This study explores how Chinese riders game the algorithm-mediated governing system of food delivery service platforms and how they mobilize WeChat to build solidarity networks to assist each other and better cope with the platform economy. We rely on 12 interviews with Chinese riders from 4 platforms (Meituan, Eleme, SF Express and Flash EX) in 5 cities, and draw on a 4-month online observation of 7 private WeChat groups. The article provides a detailed account of the gamification ranking and competition techniques employed by delivery platforms to drive the riders to achieve efficiency and productivity gains. Then, it critically explores how Chinese riders adapt and react to the algorithmic systems that govern their work by setting up private WeChat groups and developing everyday practices of resilience and resistance. This study demonstrates that Chinese riders working for food delivery platforms incessantly create a complex repertoire of tactics and develop hidden transcripts to resist the algorithmic control of digital platforms.File | Dimensione | Formato | |
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https://hdl.handle.net/11365/1180199