Sfoglia per Autore
The influence of online and offline brand trust on consumer buying intention
2021-01-01 Nosi, Costanza; Pucci, Tommaso; Melanthiou, Yioula; Zanni, Lorenzo
Evaluating a social marketing campaign on healthy nutrition and lifestyle among primary-school children: A mixed-method research design
2021-01-01 Nosi, Costanza; D'Agostino, Antonella; Pratesi Carlo, Alberto; Barbarossa, C.
Does social media usage affect online purchasing intention for wine? The moderating role of subjective and objective knowledge
2019-01-01 Pucci, Tommaso; Casprini, Elena; Nosi, Costanza; Zanni, Lorenzo
No need to choose between innovation and internationalization: when pursuing two strategies at a time leads to firm superior performance
2017-01-01 Nosi, Costanza; Pucci, Tommaso; Zanni, Lorenzo
Firm capabilities, business model design and performance of SMEs
2017-01-01 Pucci, Tommaso; Nosi, Costanza; Zanni, Lorenzo
Does Value Co-Creation Really Matter? An Investigation of Italian Millennials Intention to Buy Electric Cars
2017-01-01 Nosi, Costanza; Pucci, Tommaso; Silvestri, Cecilia; Aquilani, Barbara
A benefit segmentation of the Italian market for full electric vehicles
2014-01-01 Nosi, C; Pratesi, C. A; D'Agostino, Antonella
Knowledge and resource provision for managing family succession: evidences in Italian clusters
2011-01-01 Zanni, Lorenzo; Nosi, Costanza
Enterprising families and distinctive familiness. Family business and transgenerational value creation in Tuscany
2008-01-01 Nosi, Costanza; Zanni, Lorenzo
Strategie emergenti nel business vitivinicolo: un’analisi comparata tra Italia e Australia
2006-01-01 Zanni, Lorenzo; Mattiacci, Alberto; Nosi, Costanza
Sentieri evolutivi dei sistemi locali rurali: l’esperienza dei cluster produttivi della Provincia di Siena
2005-01-01 Zanni, Lorenzo; Nosi, Costanza
Turismo e vino: strategie emergenti tra logica di impresa e logica di territorio
2005-01-01 Zanni, Lorenzo; Nosi, Costanza
Moving from Typical Products to Food Related Services: the Slow Food Case as a New Business Paradigm
2004-01-01 Nosi, Costanza; Zanni, Lorenzo
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